What happened, Netflix?

Lame lame lame. That's all I can say about Netflix's recent price increases (which I could live with) and their latest announcement: that they are separating their streaming and DVD businesses into two separate websites. What, I'm supposed to manage two queues instead of one? How is this progress? People seem to universally hate the idea (the announcement and customer comments here).

I just reduced my service level down to two DVDs a month with no streaming. I've found a better streaming experience with Vudu anyway.